Target group selection

Find new customers and increase sales

Finding and processing leads is just as important as nurturing and maintaining existing customer relationships. But finding new leads can be an expensive and time consuming process. With the help of our target group selection and exploration tools, we can help you with your next campaign or sales activity, regardless of whether it is B2B or B2C.

  • Tailor selection based on your needs
  • Always up-to-date, complete and duplicate-free information
  • Optimize customers and leads processing


Do you want to target and reach companies?

A prerequisite in all marketing, and especially when it comes to finding new customers, is to have a clear idea of ​​who the target group is. Maybe you want to base your selection based on turnover, geography, or number of employees? Here are some sample selections that we can help you sharpen your B2B processing.

Comapanies in your area or in a specific industry

Perhaps there is the greatest market potential in your immediate area? Of course, we can help you find exciting companies to process based on post office, county or municipality. Or maybe you want to great a specific industry?

Start-up companies

Every day, hundreds of new companies are started around Sweden. With the help of our selections, we make sure that you are ahead of the competition and are the first one they turn to for help and advice.

Do you want to target and reach private individuals?

In order to get the best possible effect from your marketing, it is important to ask the question – who and who do we want to reach? With our selection services, we can help you with just that. Customize your selection based on a variety of parameters such as, age, gender, geography, property and income range.

Better insights and stronger decision support with target group analyzes


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With the help of NIX, you can identify the customers who do not want to be contacted by phone or by post. This means that you as a company can act ethically and professionally in the market.